LEGO has launched a set designed for adults

The Architecture Studio includes a book featuring designs and building tips

LEGO has launched a new set aimed specifically at adults.

The new Architecture Studio costs $150 and comes with 1,200 all white bricks with 73 different pieces.
The set also includes a book featuring complex architechture designs and building tips and is designed to make consumers think about learning 'scale, mass and density, symmetry, modules and repetition, space and section and surface.'

LEGO Architecture Studio is released in the US on Thursday with a number of sets already on the shelves in select Barnes and Noble stores.

Mega Bloks Smurfs and Halo new items arrival

These are the new items for Mega Bloks Smurfs and Halo. If anyone interested, please email to info@brickstoy.com or directly go to our official online shop www.brickstoy.com

LEGO Duplo Planes arrival in August 2013

LEGO Duplo Planes arrival in August 2013. Total 3 sets. They are 10509, 10510, 10511.

Hot Summer Promotion---LEGO Star Wars 7879-Hoth Echo Base

Hot Summer Promotion---LEGO Star Wars 7879-Hoth Echo Base (Limited)
Unit Price: €100/Set
Shipping:
Germany 5 Euro
Europe: 12 Euro
USA/HK/Asia: 28 Euro

If anyone interested in this item, please email to info@brickstoy.com

New Book arrival-a book about LEGO again

Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry [Hardcover]

• Hardcover: 320 pages
• Publisher: Random House Business (27 Jun 2013)
• ISBN-10: 184794115X
• ISBN-13: 978-1847941152
• Product Dimensions: 24 x 16 x 3.4 cm 

 
Brick by Brick is the compelling story of a Danish family-owned company that enjoyed decades of success before its inability to keep in step with a rapidly changing market brought it crashing to earth. It's also the story of an extraordinary recovery. As disaster stared them in the face, the management of LEGO embarked on an audacious and innovative plan to turn their fortunes around, and then painstakingly implemented it. Today, the company is riding high once again, and enjoying results that are the envy of their competitors.

Granted unprecedented access to every part of the LEGO Group, David Robertson not only charts each twist in the company's story but explains precisely what went wrong and how it was fixed. His clear-sighted analysis will prove invaluable to all those who want to understand how companies can not only ride the storm of change, but benefit from it.

LEGO The Series 11 Minifigure are apparently for sale in Poland!

LEGO The Series 11 Minifigure are apparently for sale in Poland! Why start in Poland? But not in Germany etc?

Playmobil Series 5 figures arrival

Playmobil Series 5 figures arrival. If anyone interested in these items, please email to info@brickstoy.com